Why Facebook didn’t include a dislike button.
This week has seen a change to the way we use Facebook. The social media’s well known ‘like’ button has been merged with its new companions, called ‘Reactions’.
Facebook have now given users a choice for likes. You can now choose from the like button, a reaction, which are similar to emojis, and a love button. The options for the emoticons are ‘Haha’, ‘Wow’, ‘Sad’, and ‘Angry’.
However, there is one thing missing, that users have asked for many a time. A dislike button was something that was widely felt to be missing from the platform, however, whilst Facebook have previously discussed adding a dislike feature, they have also expressed their feelings on the idea. “A dislike felt very binary to Mark and the team,” Facebook Reactions product manager Sammi Krug told Tech Insider during a recent interview. The actions of simply liking and disliking is “too simple” for the content that is shared on social media and using reactions is a universal way of communication which allows users to express their emotions more evidently.
With these reactions partly in place of the dislike button, Facebook have made an interesting choice about which reactions are offered that will prevent issues of bullying. The issues that have arose with offering a dislike button meant that it was possible it could cause more problems with bullying and hurtful communication. Although there is an angry reaction available, Facebook have shown that their choices were thoroughly thought through.
With just one angry reaction alone, this choice will only work if the content is of a negative nature. Therefore, users will be unable to use it in place for a dislike button, unless it is in relation to the content. This well calculated change by Facebook, although only a small change, will hopefully help prevent more cases of cyberbullying and negativity.